Purpose:

This alert identifies the high-ranking keywords that have low click rates which tends to indicate a non-relevant organic results snippet.


Action Required:

The most common case of low click rate is an organic results description (snippet) that is not relevant. The user should review the current snippet and make changes to the page, page title and meta description if it is not relevant.


Once the change is made, do a Fetch as Googlebot in Google Search Console to update the listing.