The Opportunity Realized represents matrix of missed visits opportunities.

To view and mange the opportunity realized, follow the steps given below.

Navigate to Opportunity Realized option in the Main Navigation Menu.

The Opportunity Realized page will be displayed.

It has the following fields:

Field Name

Description

Example Value

Keyword

This refers to the main word that helped in searching the desired website.

premium vodka

Local Demand

This refers to the number of local searches made for a particular search keyword. It shows how many searchers used that keyword in total in the search engines.

0

Previous Visits

This refers to starting number of visits.

0

Start % of Local Demand

This refers to starting percentage of local visits.

 

0.00%

Previous Rank

This refers to the starting rank.

NR

Current Visits

This refers to the number of current visits.

0

Current % of Local Demand

This refers to the percentage of local demand.

0.00%

Current Rank

This refers to the current rank.

19

Goal Visits

This refers to the goal number of visits.

0

Added Visits

This refers to the number of added visits.

0

Opp. Realized

This refers to the percentage of opportunities realized.

0.00%


2.  Select the priority for the opportunity realized from the Priority drop down list. The available options are Always On, Junk, Opportunity, Seasonal, Tier 1, Tier 2, Tier 3, and Unclassified.


3.  To compare the results for a period, select the starting date period from the Compare calendar and the ending date period from the End Date calendar.

The results of Opportunity Realized based on the filters applied, will be displayed.